Have you started a new website to grow your business online? If yes, ensure that 75% of the people will search for your business on online. In this competitive world, one should follow the different marketing strategies to grow. One of the best and on-going strategy is SEO, it will help people to find your business online. So ensure that you are launching an SEO friendly website instead of a competitor’s website. Since the most powerful SEO results take months of optimization to achieve good results.
If you do follow this SEO checklist before launching a new website, chances of having success with long term SEO.
1) Map your targeted keyword to URL
Do some keyword research before creating the URL on your website. Do a deep keyword analysis and make a list of keywords that is essential maps all of the keywords you are initially targeting to all of the URL’s on your website.
Once done with the keywords list, make sure that you have inserted some terms and phrases that you’re actually targeting in the content of the web page, and keywords in meta tags.
2) Accessibility, Crawling, Indexing
Please do this check and ask yourself that your new website met all these…..
i) Are the pages and the content on my website accessible to search engines?
Using online free tools run a scan of your site and make sure that crawlers can get to all the website pages, make sure these following things too….that you don’t have duplicate content, that you don’t have thin content or pages that are recognized to have no content at all, you don’t have broken links and pages, all that kind of stuff.
ii) Is the content accessible to all audiences, devices, and browsers?
Whether your content is accessible to all the audiences, devices, and browsers that it could be. Use the browser checker tools to check these.
iii) Do those pages load fast from everywhere?
Use Google Speed Test tool and make sure that from all sorts of regions, especially if you are targeting international or if you are targeting rural regions, website pages should load fast from everywhere.
iv) Is the design, UI experience enjoyable and easy for all users?
You can do this test informally with friends and family and existing customers if you have them. Or you could run some more formal testing online.
3) Setup of important services and tracking
A bundle of stuff that you just need to set up around a website. viz:
Agencies like HiltonGlobal can help you to do the above list of tasks and more than that what you are expecting. As a digital marketing agency, we have given life to small and medium businesses.